Using Ahrefs Content Explorer for Content Research
Discover top-performing content with Ahrefs Content Explorer. Find viral articles, link-worthy content, and trending topics in any niche.
Overview
Content Explorer is like a search engine for content performance. Search any topic and Ahrefs shows you every piece of content on the web that covers it — sorted by social shares, organic traffic, referring domains, or Domain Rating. It's essential for content ideation and link building prospecting.
Benefits
Why use Ahrefs for content explorer?
Search a database of billions of pages by topic, with performance metrics
Sort by organic traffic, social shares, or referring domains to find winners
Identify link-worthy content formats and angles in any niche
Find broken pages with existing backlinks for broken link building campaigns
How it works
Getting started
- 1
Open Content Explorer and enter a topic keyword
- 2
Filter by language, publish date, domain rating, and word count
- 3
Sort by 'Referring domains' to find the most link-worthy content
- 4
Analyze the top results — what format, angle, and depth earns the most links?
- 5
Use insights to plan your own content that can compete with or surpass top performers
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