Use Case

Using Semrush for Rank Tracking

Track keyword rankings with Semrush Position Tracking. Daily updates, competitor comparison, and SERP feature monitoring.

Semrush Position Tracking monitors your keyword rankings daily across devices, locations, and search engines. See how your positions change over time, compare against competitors, and get alerts when rankings shift significantly.

Why use Semrush for rank tracking?

01

Daily ranking updates for tracked keywords across desktop, mobile, and tablet

02

Local tracking down to ZIP code level for location-specific rankings

03

SERP feature tracking — see when you win or lose featured snippets, knowledge panels, etc.

04

Competitor comparison shows how your rankings stack up against specific competitors

Getting started

  1. 1

    Go to Projects → Position Tracking and add your domain

  2. 2

    Enter your target keywords (import from keyword research or paste a list)

  3. 3

    Set tracking parameters: country, city/ZIP, device type, and search engine

  4. 4

    Add competitor domains to track alongside your own rankings

  5. 5

    Review the dashboard daily and set up email alerts for significant ranking changes

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