Using Semrush for Backlink Analysis
Analyze backlink profiles with Semrush. Find link opportunities, monitor new and lost links, and audit toxic backlinks.
Overview
Semrush's Backlink Analytics provides a comprehensive view of any domain's link profile. With a database of 43+ trillion backlinks, you can analyze referring domains, anchor text distribution, link quality, and discover new link building opportunities.
Benefits
Why use Semrush for backlink analysis?
Analyze any domain's complete backlink profile — referring domains, anchor text, and link types
Authority Score rates the quality and trustworthiness of linking domains
Backlink Audit tool identifies toxic links that could trigger Google penalties
New and Lost backlinks report tracks link acquisition and attrition over time
How it works
Getting started
- 1
Enter a domain in Backlink Analytics to see the full link profile
- 2
Review referring domains, anchor text distribution, and dofollow/nofollow ratio
- 3
Use the Backlink Gap tool to find sites linking to competitors but not to you
- 4
Run a Backlink Audit to identify and disavow toxic links
- 5
Monitor new and lost links weekly to track link building progress
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