Email Marketing

Mailchimp vs Constant Contact

Honest comparison for 2026 — features, pricing, and verdict

Mailchimp homepage interface - marketing tool review

Mailchimp

(4.5/5)
Paid
vs
C

Constant Contact

(4.5/5)
Paid

Last updated March 29, 2026

Quick Overview

Mailchimp vs Constant Contact comparison
AttributeMailchimpConstant Contact
Rating
(4.5/5)
(4.5/5)
PricingPaidPaid
CategoryEmail MarketingEmail Marketing
Top features
  • email automation
  • segmentation
  • A/B testing
  • marketing automation
  • email automation
  • contact management
  • segmentation
  • A/B testing
Full reviewRead Mailchimp reviewRead Constant Contact review

Feature Comparison

Feature comparison between Mailchimp and Constant Contact
FeatureMailchimpConstant Contact
Email automation
Segmentation
A/B testing
Marketing automation
Contact management
Subscriber lists
Email templates
Analytics and reporting
Landing page builder
SMS campaigns
Customer journey mapping

Pricing Comparison

Mailchimp

Model: Paid

Full pricing details

Constant Contact

Model: Paid

Full pricing details

Strengths and Weaknesses

Mailchimp

Constant Contact

Which Should You Choose?

Both Mailchimp and Constant Contact are strong email marketing tools. We recommend reading the full reviews to understand which fits your specific workflow better.

Read the Full Reviews

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Common Questions

What is the difference between Mailchimp and Constant Contact?

Mailchimp and Constant Contact are both email marketing tools, but they differ in features, pricing, and target audience. Read our detailed comparison above for a side-by-side breakdown.

Which is better, Mailchimp or Constant Contact?

The better choice depends on your specific needs. Mailchimp may be better for some use cases, while Constant Contact excels in others. Check the "Which Should You Choose?" section for personalized guidance.

Can I switch from Mailchimp to Constant Contact?

Most email marketing tools support data export and import. Check both tools' documentation for migration guides and compatibility details.